Customer service software company, Onyx, has announced a new mobile CRM offering, designed to work on the BlackBerry mobile emailing system. Optimised for the handheld device by Research In Motion (RIM), the program is designed to increase the productivity of mobile professionals by providing personalised access to client data and high priority tasks maintained for them in the corporate Onyx CRM application. According to Onyx, its CRM technology gives wireless access to corporate and customer data and makes it available for immediate contact with home offices and customers. Wireless updates between field personnel and headquarters keep organisational processes moving and trigger support activities. For mobile professionals who are on the road or frequently away from their desk, accessing corporate and customer information can be a challenge, says Mark Guibert, the vice president of Research In Motion. 'Applications like Onyx CRM are ideally suited to capitalise on the power of the BlackBerry platform to help keep sales and service representatives informed and productive while in the field,' he told IT journalists.
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